millennials
Another View
Guest Post: Understanding The Next Generation Of Buyers
Millennials and Gen Z are already starting to reshape the appliance buying process
Blogs
Keeping Pace With Workplace Trends And Technology Evolution
"t’s time to consider your workplace culture and communication strategy."
Industry
Mobile Devices Are Key To In-Store Sales: RetailMeNot
More than half would rather consult a phone than a salesperson
Another View
Millennials May Be Saving Thanksgiving
Even though the World Series has not yet begun, retailers are as prepared as ever for the holiday selling season. I have been reading,...
news
With Impatient Millennials, Website Delays Are Deadly
Even a two-second slowdown on a web or mobile site can cost retailers dearly among their millennial customers, a new study shows. According to...
Blogs
Printers Are Evolving To Meld Millennials’ Physical & Digital Worlds
Accustomed to the freedom and flexibility of the digital mobile experience, millennials have paved their own wide path through adolescence and adulthood, and have...
news
Smartphones Replace The Post-Sex Cigarette For Millennials
Smartphones have become so central to the lives of U.S. millennials that one in three millennials checks their phone right after love making, 12...
Buying Groups
BrandSource To Hold Inaugural Under-40 Event
BrandSource, the $14 billion buying group, is looking to groom the next-generation of industry leaders with its first-ever Young Professionals University (YPU) gathering. The...
news
Millennial Women Giving Retailers The Brush Off
Female millennials are giving traditional retailers the cold shoulder. According to a survey by Wolfe Research, that group’s lifestyle and shopping choices don’t bode...
news
Know Thy Customer: Who Buys The Most Tech?
A new study by ComScore and digital tech publisher Purch provides some insight into which consumer groups buy the most tech devices. Here are...
news
Top 10 Things You Need To Know About Black Friday & Holiday 2015
A survey of over 2,000 consumers and 230 retailers and vendors by PricewaterhouseCoopers (PwC) revealed 10 leading trends that can help you compete this...
Blogs
You Can’t Afford to Misread Elusive Millennial Shoppers
The back-to-school holiday (second largest revenue generating holiday for retailers) has grown a whopping 42 percent over the past 10 years. This year alone,...
news
TWICE/Mode Media Exclusive: Millennials Lead In CE Neediness
BRISBANE, CALIF. — CE manufacturers should focus their promotional firepower on millennials to get the biggest bang for their marketing buck. The group, generally...
Blogs
How Millennials Are Creating An Entirely New Industry
Every generation has a group who revolutionizes an industry. Today, millennials are drastically shaping the way music is consumed and experienced. For the first...
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